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Application of Game Theory in Competitive Intelligence |
Hou Jingchuan, Zhang Chenxu |
Department of Information Management, Faculty of Economics and Management, East China Normal University, Shanghai 200241 |
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Abstract As a rigorous, standardized, and quantitative interactive decision-making theory, game theory is naturally suitable for competitive strategy and competitive intelligence research. The domestic and foreign literature on the application of game theory to competitive intelligence research can be roughly divided into two categories: game theory analysis on competitive intelligence and competitive intelligence analysis based on game theory. The former corresponds to the competitive intelligence research under the “process” perspective, which refers to the use of game theory to analyze the various processes of corporate competitive intelligence activities to help improve the efficiency of intelligence work. The latter corresponds to the competitive intelligence research under the “product” perspective, which refers to the use of game theory to analyze the specific competitive decision-making problems faced by enterprises, and produce practical and usable intelligence products to help enterprises succeed in competitions. The former focuses on the three major links of competitive intelligence including acquisition, identification, and cooperation, while the latter focuses on the three aspects of competitive intelligence including value, strategy, and case analyses. Scholars at home and abroad have different research perspectives and their output results have their own focus points. The results of foreign research are more pragmatic, and domestic applied research achievements are mostly published abroad. To a certain extent, this points out the direction for the follow-up development of the field.
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Received: 28 July 2021
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