眼动追踪实验法在信息行为领域的应用研究

doi:10.3772/j.issn.1000-0135.2020.01.009

情报学报

2020, Vol. 39

Issue (1): 90-99 DOI: 10.3772/j.issn.1000-0135.2020.01.009

情报用户与行为研究

本期目录 | 过刊浏览 | 高级检索

眼动追踪实验法在信息行为领域的应用研究

李晶¹, 陈志燕², 陈明红¹

1.中山大学资讯管理学院，广州 510006
2.威斯康星大学麦迪逊分校信息学院，麦迪逊 53705

Applied Research on Eye Tracking in Information Behavior

Li Jing¹, Chen Zhiyan², Chen Minghong¹

1.School of Information Management, Sun Yat-sen University, Guangzhou 510006
2.Information School, University of Wisconsin-Madison, Madison 53705

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摘要在综合Wilson信息行为模型和信息旅程模型基础上构建研究框架，依次从确定需求阶段、搜寻信息阶段、判断和解释信息阶段、利用信息阶段系统展现最近十年眼动追踪实验法在信息行为领域的应用全景，提出眼动追踪实验法在研究弱势人群的信息行为、用户被动注视和被动搜索行为、信息回避行为等方面具有方法上的优势，在分析现有研究不足的基础上提出需要扩展眼动追踪实验法的应用领域，规范指标参数的选取并充分挖掘可供使用的指标参数，设计精良的实验最大限度排除非相关因素的干扰等若干研究建议，为推动眼动追踪实验法在信息行为领域的应用提供参考和启示。

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	李晶
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关键词 ：眼动追踪实验法, 信息行为, 实验研究方法

收稿日期: 2019-03-11

基金资助:国家社会科学基金项目“基于社交媒体的学术交流行为模式及优化策略研究”（17CTQ028）。

作者简介: 李晶，女，1985 年生，博士，副教授，硕士生导师，研究领域为社交媒体与用户信息行为、数据分析与决策支持，E-mail：lijing1602@163.com；陈志燕，女，1983 年生，博士研究生，研究领域为用户信息行为；陈明红，女，1983 年生，博士，副教授，硕士生导师，研究领域为用户信息行为。

引用本文:

李晶, 陈志燕, 陈明红. 眼动追踪实验法在信息行为领域的应用研究[J]. 情报学报, 2020, 39(1): 90-99.
Li Jing, Chen Zhiyan, Chen Minghong. Applied Research on Eye Tracking in Information Behavior. 情报学报, 2020, 39(1): 90-99.

链接本文:

https://qbxb.istic.ac.cn/CN/10.3772/j.issn.1000-0135.2020.01.009 或 https://qbxb.istic.ac.cn/CN/Y2020/V39/I1/90

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